{"title":"Born in the Dirt","description":"\u003ch2 data-path-to-node=\"0\"\u003eBorn in the Dirt: The New Standard for Western Living\u003c\/h2\u003e\n\u003cp data-path-to-node=\"1\"\u003eSome trends are manufactured in a studio. The best ones are forged in the arena, tested on the fence line, and worn until they tell a story.\u003c\/p\u003e\n\u003cp data-path-to-node=\"2\"\u003eIntroducing \u003cb data-path-to-node=\"2\" data-index-in-node=\"12\"\u003eBorn in the Dirt\u003c\/b\u003e—a premium Western lifestyle collection designed for those who know that true character isn't bought; it’s earned. Whether you’re working the line, loading the trailer, or heading into town after a long week, this collection bridges the gap between rugged utility and modern Western style.\u003c\/p\u003e\n\u003ch3 data-path-to-node=\"4\"\u003eBuilt for the Grit. Styled for the Lifestyle.\u003c\/h3\u003e\n\u003cp data-path-to-node=\"5\"\u003eWe didn’t design these pieces to sit in a closet. We designed them to collect dust, rain, and memories. Every stitch, rivet, and fabric choice honors the timeless tradition of the American West while offering the comfort and durability required for today’s lifestyle.\u003c\/p\u003e","products":[],"url":"https:\/\/sageonfire.com\/collections\/born-in-the-dirt.oembed","provider":"Fire \u0026 Sage","version":"1.0","type":"link"}